Identifying and Understanding Your Competitors

Understanding Your Competitors

The first step to gaining a competitive advantage in the business world is identifying and understanding your competitors. While your products and services may not stand out on their own, your business can!

10 Things You Must Include On Your Website’s Home Page

website's home page

Your website’s home page is the front door of your company. It’s the first impression your customers get and it’s where they choose whether or not they’ll stay a while. Unfortunately, all too often we come across home pages that just don’t serve their purpose.

5 Common Branding Mistakes of New Businesses

branding mistakes

Your brand is the perception of your customers, so it needs to reflect what your want to be perceived. It’s your most valuable business tool, but using it wrong could be detrimental. Learn how to avoid common branding mistakes.

Necessary Marketing Tools for Wedding & Event Venues

Necessary Marketing Tools for Wedding and Event Venues

Getting people to notice your venue will make or break your business in the wedding and event industry. This is just the beginning of making your venue stand out. If you want to be the location for corporate parties, special events, or dream weddings all year round, you need to market your business continuously and effectively.